[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#252020″ use_background_color_gradient=”on” background_color_gradient_stops=”rgba(37,32,32,0.65) 0%|rgba(37,32,32,0.85) 100%” background_color_gradient_overlays_image=”on” background_color_gradient_start=”rgba(37,32,32,0.65)” background_color_gradient_end=”rgba(37,32,32,0.85)” background_image=”https:\/\/www.shopmacher.de\/wp-content\/uploads\/2020\/11\/Andre\u0301-20190909-42-verkl.jpg” min_height=”405px” custom_padding=”141px||6px|||” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”79px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”7d5e06cc-2a9a-4d0f-9aee-1aa957b96990″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”e058cf1e-13ef-498b-a818-29e7694dc481″ global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”56px|||||” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”11px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”bdbb3f40-2c94-4a5a-ad50-00c5a914af1c” header_text_align=”center” custom_margin=”||20px|||” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_divider color=”#b4bbc2″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||10px||false|false” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_font=”||||||||” global_colors_info=”{}”]<\/p>\n
This data protection information relates to the processing of your personal data within our company and our website: <\/p>\n
shopmacher.de<\/p>\n
In order to make this data protection information easier to read, the term “we” is used in the following.<\/p>\n
[\/et_pb_text][et_pb_accordion open_toggle_background_color=”#f7f6f6″ closed_toggle_background_color=”#f7f6f6″ icon_color=”#FC0839″ _builder_version=”4.27.4″ _module_preset=”default” toggle_text_color=”#252020″ toggle_font=”Montserrat|700|||||||” toggle_font_size=”20px” body_font_size=”16px” hover_enabled=”0″ border_width_all=”0px” global_colors_info=”{}” icon_color__hover_enabled=”off|hover” sticky_enabled=”0″][et_pb_accordion_item title=”Responsible for processing and contact person for questions:” open=”on” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]SHOPMACHER eCommerce GmbH & Co. KG
\nAm Campus 5
\n48712 Gescher
\nPhone: 02542-8703-0
\nFax: 02542-8703-139
\ninfo@shopmacher.de[\/et_pb_accordion_item][et_pb_accordion_item title=”Change privacy settings” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n
Change privacy settings<\/a><\/span> \/\/ Privacy settings history<\/a><\/span> \/\/ Revoke consents<\/a><\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Contact details of the data protection officer:” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n datenschutz@shopmacher.de<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Types of personal data we process:” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n Depending on the customer relationship, we process the following categories of your personal data:<\/p>\n <\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Purposes and legal bases of the processing” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Origin of your personal data” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n We collect your personal data directly from you, e.g. in the contact form or with direct inquiries to us.<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Disclosure of personal data to third parties (recipients)” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n <\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”storage duration” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n Personal data is stored for the stated purposes for the duration necessary to fulfill the purposes and if there are no other statutory retention requirements (HGB, tax code) or legal reasons for storage. This means that we delete your personal data after the statutory retention requirements have expired, usually 10 years after the end of the contract.<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Your rights in relation to the processing of your personal data” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n In particular, you have the following rights with regard to your personal data:<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Right to object” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n You can object to the processing of your personal data for direct advertising and\/or market research purposes at any time without giving reasons. <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Data protection information for further uses” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n The information presented also applies to the following special uses, unless otherwise agreed.<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Server log files and provision of the websites” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”application process” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”cookies” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Facebook pixels” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n (Facebook Pixel, Facebook Custom Audiences and Facebook Conversion). Within our online offer, the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd. , 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”).<\/p>\n With the help of the Facebook pixel, Facebook is on the one hand able to determine visitors to our online offer as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are based on the visited website). websites are determined), which we transmit to Facebook (so-called \u201cCustom Audiences\u201d). With the help of the Facebook pixel, we can further understand the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook ad (so-called “conversion”).<\/p>\n Facebook Privacy Information EU-US Privacy Shield contradiction [\/et_pb_accordion_item][et_pb_accordion_item title=”Google Analytics” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”SalesViewer\u00ae technology” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n On this website, data for marketing, market research and optimization purposes is collected and stored using SalesViewer\u00ae technology from SalesViewer\u00ae GmbH on the basis of your consent (Art. 6 Para.1 lit.a GDPR). A javascript-based code is used for this purpose, which is used to collect company-related data and use it accordingly. The data collected with this technology is encrypted using a non-recalculated one-way function (so-called hashing). The data is immediately pseudonymised and not used to personally identify the visitor to this website. The data stored in Salesviewer will be deleted as soon as they are no longer required for their intended purpose and the deletion does not conflict with any statutory storage requirements. You can object to the collection and storage of data at any time with effect for the future by clicking this link <\/span>https:\/\/www.salesviewer.com\/opt-out<\/a> Click to prevent future acquisition by SalesViewer\u00ae within this website. An opt-out cookie for this website will be stored on your device. If you delete your cookies in this browser, you must click this link again.<\/span><\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Hotjar” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n The following data is automatically generated by our servers when Hotjar is used<\/p>\n <\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”contact options” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][et_pb_accordion_item title=”Social media” _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n [\/et_pb_accordion_item][\/et_pb_accordion][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”48px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#b4bbc2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”84bf949c-10fe-4130-ba88-55734903e7cc” text_font=”||||||||” max_width=”75%” max_width_last_edited=”off|phone” custom_padding=”||0px|||” global_colors_info=”{}”]If you have any questions about data protection, please use the contact details above.<\/p>\n Data protection information acc. Article 13 GDPR of May 20, 2020[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Privacy PolicyTHE PROTECTION OF YOUR DATA IS IMPORTANT TO USPrivacy policyThis data protection information relates to the processing of your personal data within our company and our website: shopmacher.de In order to make this data protection information easier to read, the term “we” is used in the following.SHOPMACHER eCommerce GmbH & Co. KG Am Campus 5 48712 Gescher Phone: 02542-8703-0 Fax: 02542-8703-139 info@shopmacher.deChange privacy settings<\/a> \/\/ Privacy settings history<\/a> \/\/ Revoke consents<\/a>datenschutz@shopmacher.deDepending on the customer relationship, we process the following categories of your personal data: Contact information (e.g. name, address, email address, telephone number) Contract data in the context of our customer relationships Payment and billing data (e.g. bank details) The personal data concerning you will be processed for the following purposes and on the basis of the following legal basis: Fulfillment of the customer relationship (Art. 6 Para. 1 lit. b GDPR) Data processing based on our legitimate interest (Art. 6 Para. 1 f GDPR) Data processing based on your consent (Art. 6 Para.1 a GDPR) Processing based on legitimate interests includes the use and analysis of […]<\/p>\n","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-240132","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/pages\/240132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/comments?post=240132"}],"version-history":[{"count":1,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/pages\/240132\/revisions"}],"predecessor-version":[{"id":251266,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/pages\/240132\/revisions\/251266"}],"wp:attachment":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/media?parent=240132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
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The processing of the data by Facebook takes place within the framework of Facebook’s data usage guidelines.<\/b><\/a> Accordingly, general information on the display of Facebook ads in Facebook’s data usage guidelines. You can find specific information and details about the Facebook pixel and how it works in the Facebook help area<\/b><\/a> .<\/p>\n
Facebook is certified under the Privacy Shield Agreement<\/a><\/b> and thus offers a guarantee of compliance with European data protection law.<\/p>\n
Although we also register legitimate interests in using the Facebook pixel and storing “conversion cookies”, we offer opt-out options. You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads.<\/p>\n\n
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