{"id":247578,"date":"2023-09-01T12:00:01","date_gmt":"2023-09-01T10:00:01","guid":{"rendered":"https:\/\/www.shopmacher.de\/gamescom-2023-shopmacher-were-again-the-tech-team-behind-the-scenes\/"},"modified":"2024-07-03T17:06:12","modified_gmt":"2024-07-03T15:06:12","slug":"gamescom-2023-shopmacher-were-again-the-tech-team-behind-the-scenes","status":"publish","type":"post","link":"https:\/\/www.shopmacher.de\/en\/gamescom-2023-shopmacher-were-again-the-tech-team-behind-the-scenes\/","title":{"rendered":"gamescom 2023 &#8211; SHOPMACHER were again the tech team behind the scenes"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;45px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221; da_disable_devices=&#8221;off|off|off&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;55%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;0px||0px||true|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_css_main_element=&#8221;display: flex;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav show_next=&#8221;off&#8221; prev_text=&#8221;Previous post&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;|||||||#E02B20|&#8221; title_text_color=&#8221;#252020&#8243; title_font_size=&#8221;16px&#8221; title_text_color_phone=&#8221;#fc0839&#8243; title_text_color_last_edited=&#8221;off|desktop&#8221; global_colors_info=&#8221;{}&#8221; title_text_color__hover_enabled=&#8221;on|hover&#8221; title_text_color__hover=&#8221;&#8221;][\/et_pb_post_nav][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav show_prev=&#8221;off&#8221; next_text=&#8221;Next post&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#252020&#8243; title_font_size=&#8221;16px&#8221; global_colors_info=&#8221;{}&#8221; title_text_color__hover_enabled=&#8221;on|desktop&#8221; title_text_color__hover=&#8221;#fc0839&#8243;][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;55%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;25px||0px||false|false&#8221; custom_padding_tablet=&#8221;0px||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider color=&#8221;#b4bbc2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(0,0,0,0)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;55%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;30px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_title title=&#8221;off&#8221; author=&#8221;off&#8221; date_format=&#8221;j. M Y&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; meta_text_color=&#8221;#858D93&#8243; meta_font_size=&#8221;18px&#8221; custom_margin=&#8221;||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_post_title meta=&#8221;off&#8221; date_format=&#8221;j. M Y&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Montserrat|800||on|||||&#8221; title_text_color=&#8221;#252020&#8243; title_font_size=&#8221;35px&#8221; title_line_height=&#8221;1.2em&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;55%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;50px||50px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;b7253638-69ce-41ac-a605-7ea4b4ced5d0&#8243; text_font=&#8221;|600|||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>As the central platform for the European computer and video game industry and the world&#8217;s largest event for interactive entertainment, gamescom brings industry, retail and the media together every year. gamescom is organized by the association of the German games industry, \u201cgame\u201d, and Koelnmesse. In 2023, SHOPMACHER was again the technical partner in the background.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-43px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;6ef5f875-8750-478a-9764-36675c174ece&#8221; custom_padding=&#8221;0px||15px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a\">\n<div dir=\"auto\">So geht Messe heute: 320.000 Messebesucher, allein 180 Millionen Online-Streams des Er\u00f6ffnungs-Events. #gamescom2023 sprengte die Charts &#8211; und wir, die Shopmacher, waren hautnah dabei.<\/div>\n<\/div>\n<div class=\"x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a\">\n<div dir=\"auto\">Als leidenschaftliche Gaming-Enthusiasten? Ja! Aber ebenso als das Tech-Team hinter den Kulissen, das diese Gaming-Messe in ein ph\u00e4nomenales #Hybridevent verwandelt hat.<\/div>\n<div dir=\"auto\"><span><a tabindex=\"-1\"><\/a><\/span>Kleiner Vergleich? Der Super Bowl konnte mit 65 Mio. Online-Views weniger nicht mithalten. Die \u201egamescom: Opening night\u201c lag weit vorn.<\/div>\n<\/div>\n<div class=\"x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a\">\n<div dir=\"auto\">Seit 2021 sind wir stolz darauf, digitalen Wind unter die Fl\u00fcgel der gr\u00f6\u00dften Spielemesse der Welt zu bringen. Und das Beste daran? Unsere Reise geht weiter! 2024 werden wir mit Technologien wie Hygraph, Headless Technology, Commercetools Frontend, react.js und PWA daf\u00fcr sorgen, dass der Besucherz\u00e4hler der gamescom erneut explodiert.<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_video src=&#8221;https:\/\/youtube.com\/shorts\/DHJId0D4sl0&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;66%&#8221; module_alignment=&#8221;center&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;55%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;||4px|||&#8221; 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KG is ranked 11th in the industry Marketing \/ Advertising \/ PR!<\/p>\n","protected":false},"author":12,"featured_media":247587,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-247578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-shopmakers-en"],"_links":{"self":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/247578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/comments?post=247578"}],"version-history":[{"count":1,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/247578\/revisions"}],"predecessor-version":[{"id":249328,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/247578\/revisions\/249328"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/media\/247587"}],"wp:attachment":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/media?parent=247578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/categories?post=247578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/tags?post=247578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}