[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”45px||0px||false|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” width=”55%” width_tablet=”85%” width_phone=”90%” width_last_edited=”on|phone” custom_margin=”0px||0px||true|false” custom_padding=”0px||15px||false|false” custom_css_main_element=”display: flex;” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_post_nav show_next=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_post_nav][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_post_nav show_prev=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”55%” width_tablet=”85%” width_phone=”” width_last_edited=”on|tablet” custom_padding=”25px||0px|||” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#b4bbc2″ _builder_version=”4.16″ _module_preset=”default” background_color=”rgba(0,0,0,0)” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”55%” width_tablet=”85%” width_phone=”” width_last_edited=”on|desktop” custom_padding=”30px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_post_title title=”off” author=”off” date_format=”j. M Y” categories=”off” comments=”off” featured_image=”off” _builder_version=”4.16″ _module_preset=”default” meta_text_color=”#858D93″ meta_font_size=”18px” custom_margin=”||15px||false|false” global_colors_info=”{}”][\/et_pb_post_title][et_pb_post_title meta=”off” date_format=”j. M Y” featured_image=”off” _builder_version=”4.16″ _module_preset=”default” title_font=”Montserrat|800||on|||||” title_text_color=”#252020″ title_font_size=”35px” title_line_height=”1.2em” global_colors_info=”{}”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” width=”55%” width_tablet=”85%” width_phone=”” width_last_edited=”on|tablet” custom_margin=”0px||50px||false|false” custom_padding=”15px||15px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#252020″ text_font_size=”18px” custom_padding=”0px||0px||false|false” global_colors_info=”{}”]Anyone building a house first checks the building ground. Anyone starting a digital project often ignores this step and is later surprised to find cracks in the fa\u00e7ade. The problem: every unresolved assumption about the actual condition costs many times over in the later course of the project. If there is a lack of documentation and the knowledge only exists in the heads of individual employees, every innovation becomes a risky blind flight.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#252020″ background_image=”https:\/\/www.shopmacher.de\/wp-content\/uploads\/2026\/03\/guessworktrag-bg-2_a.jpg” min_height=”300px” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”45px||0px||false|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” width=”55%” width_tablet=”85%” width_phone=”” width_last_edited=”on|tablet” custom_margin=”10px||10px||true|false” custom_padding=”15px||15px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” global_colors_info=”{}”]<\/p>\n
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We analyze six core areas in order to transform the initial situation from “historically grown system landscapes” into a resilient starting field:<\/p>\n
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[\/et_pb_text][dsm_pricelist _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/dsm_pricelist][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” global_colors_info=”{}”]A realistic picture of your own situation is the best insurance against budget overruns. Where do you classify your company?[\/et_pb_text][et_pb_tabs _builder_version=”4.27.5″ _module_preset=”default” body_font=”Roboto||||||||” body_font_size=”17px” tab_font=”Roboto||||||||” tab_font_size=”17px” tab_line_height=”2.5em” custom_margin=”50px||40px||false|false” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_tab title=”INITIAL” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
System knowledge not fully completed, processes and data flows not fully documented.<\/span><\/p>\n [\/et_pb_tab][et_pb_tab title=”BASIC” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]Main systems have been named, initial documentation exists. Knowledge is personal.[\/et_pb_tab][et_pb_tab title=”ADVANCED” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Comprehensive documentation of data flows and processes. Pain points are identified. <\/span><\/p>\n [\/et_pb_tab][et_pb_tab title=”READY” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n A complete overview. Processes are optimized, legacy issues identified and ready to be replaced. <\/span><\/p>\n [\/et_pb_tab][\/et_pb_tabs][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” global_colors_info=”{}”]Are your foundations already shaking at the first request? Clarifying the initial situation is not a bureaucratic exercise, but an economic necessity. A systematic platform audit or a targeted workshop helps to uncover blind spots before they become an expensive disaster in the course of the project. <\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text ul_type=”square” _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” width_tablet=”” width_phone=”” width_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/the-target-image-why-a-feature-list-is-not-yet-a-compass\/” button_text=”TO THE NEXT PERSPECTIVE” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”b0debc46-85df-48ae-bf34-5ac2babbaee0″ button_text_size=”16px” button_font=”Roboto||||||||” custom_margin=”40px|0px|40px||true|false” global_colors_info=”{}”][\/et_pb_button][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/platform-audit\/” button_text=”TO THE PLATFORM AUDIT” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”b0debc46-85df-48ae-bf34-5ac2babbaee0″ button_text_size=”16px” button_font=”Roboto||||||||” custom_margin=”40px|0px|40px||true|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row module_class=”pac_drh_tab_col_two ” _builder_version=”4.27.5″ _module_preset=”default” width_tablet=”85%” width_last_edited=”off|desktop” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|desktop” min_height_tablet=”” min_height_phone=”” min_height_last_edited=”on|desktop” height_tablet=”” height_phone=”” height_last_edited=”on|desktop” max_height_tablet=”” max_height_phone=”” max_height_last_edited=”on|desktop” custom_padding=”|0px||0px|false|true” module_alignment_tablet=”” module_alignment_phone=”” module_alignment_last_edited=”on|desktop” overflow-x_last_edited=”off|desktop” overflow-y_last_edited=”off|desktop” hover_transition_duration_tablet=”” hover_transition_duration_phone=”” hover_transition_duration_last_edited=”on|desktop” hover_transition_delay_tablet=”” hover_transition_delay_phone=”” hover_transition_delay_last_edited=”on|desktop” hover_transition_speed_curve_tablet=”” hover_transition_speed_curve_phone=”” hover_transition_speed_curve_last_edited=”on|desktop” locked=”off” global_colors_info=”{}” pac_drh_column_numbers_tablet=”pac_drh_tab_col_two” custom_css_before_last_edited=”on|desktop” custom_css_main_element_last_edited=”on|desktop” custom_css_after_last_edited=”on|desktop”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”bdbb3f40-2c94-4a5a-ad50-00c5a914af1c” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” width_tablet=”85%” width_last_edited=”off|desktop” custom_margin=”0px||50px||false|false” custom_padding=”15px||15px||true|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.shopmacher.de\/wp-content\/uploads\/2026\/03\/die-crew-1.jpg” title_text=”the crew-1″ url=”https:\/\/www.shopmacher.de\/en\/crew-power-why-the-best-strategy-fails-without-the-right-team\/” show_bottom_space=”off” disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” custom_margin_tablet=”20px||20px||true|false” custom_margin_phone=”20px||20px||true|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” width=”85%” global_colors_info=”{}”]This is not about organizational charts, but about real role clarity. Who decides what? Who contributes? What does the communication matrix look like? Commitment only arises when the “you take it, I’ve got it” principle is replaced by clear responsibilities. [\/et_pb_text][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/crew-power-why-the-best-strategy-fails-without-the-right-team\/” button_text=”More about the crew” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”b0debc46-85df-48ae-bf34-5ac2babbaee0″ button_text_size=”16px” button_font=”Roboto||||||||” custom_margin=”40px|0px|40px||true|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” width_tablet=”85%” width_last_edited=”off|desktop” custom_margin=”50px||50px||false|false” custom_margin_tablet=”||50px||false|false” custom_margin_phone=”||50px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”15px||15px||true|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.shopmacher.de\/wp-content\/uploads\/2026\/03\/das-zeilbild-3.jpg” alt=”MACH” title_text=”the picture-3″ url=”https:\/\/www.shopmacher.de\/en\/the-target-image-why-a-feature-list-is-not-yet-a-compass\/” url_new_window=”on” show_bottom_space=”off” align_tablet=”center” align_phone=”center” align_last_edited=”on|tablet” disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” custom_margin=”20px||20px||true|false” custom_margin_tablet=”20px||20px||true|false” custom_margin_phone=”20px||20px||true|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” width=”85%” global_colors_info=”{}”]A target image is much more than a list of features. It defines the business vision, target markets and, above all, the KPIs by which success is measured. While detailed plans are often invalidated by the first problem, a strategic target picture keeps the project on course even in stormy phases.[\/et_pb_text][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/the-target-image-why-a-feature-list-is-not-yet-a-compass\/” button_text=”More about the target image” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”b0debc46-85df-48ae-bf34-5ac2babbaee0″ button_text_size=”16px” button_font=”Roboto||||||||” custom_margin=”40px|0px|40px||true|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.27.5″ _module_preset=”default” width_tablet=”85%” width_last_edited=”off|desktop” custom_margin=”50px||50px||true|false” custom_padding=”15px||15px||true|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.shopmacher.de\/wp-content\/uploads\/2026\/03\/der-loesungsweg-4.jpg” title_text=”the solution-4″ url=”https:\/\/www.shopmacher.de\/en\/the-solution-building-the-bridge-between-actual-and-target\/” show_bottom_space=”off” disabled_on=”off|off|off” _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”3b6de9dc-9290-4ad3-9f67-28ec97e192ef” custom_margin_tablet=”20px||20px||true|false” custom_margin_phone=”20px||20px||true|false” custom_margin_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.5″ _module_preset=”6ef5f875-8750-478a-9764-36675c174ece” width=”85%” global_colors_info=”{}”]This perspective identifies the specific differences between the current status and the target image. It translates the black box “project” into a comprehensible roadmap with stages, decision points and clear next steps. [\/et_pb_text][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/the-solution-building-the-bridge-between-actual-and-target\/” button_text=”More about the solution” button_alignment=”left” _builder_version=”4.27.5″ _module_preset=”b0debc46-85df-48ae-bf34-5ac2babbaee0″ button_text_size=”16px” button_font=”Roboto||||||||” custom_margin=”40px|0px|40px||true|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.27.5″ _module_preset=”default” width_tablet=”85%” width_last_edited=”off|desktop” custom_padding=”||4px|||” global_colors_info=”{}” custom_css_main_element_last_edited=”on|phone” custom_css_before_last_edited=”off|tablet” custom_css_main_element_tablet=”display: flex;” custom_css_main_element_phone=”display: inherit;”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”off|phone”][et_pb_social_media_follow icon_color=”#858D93″ use_icon_font_size=”on” icon_font_size=”17px” _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||0px|false|false” text_orientation_tablet=”” text_orientation_phone=”center” text_orientation_last_edited=”on|tablet” custom_css_before=”content: %22Teilen%22;||color: grey;||font-size: 16px;||padding-right: 10px;” global_colors_info=”{}”][et_pb_social_media_follow_network social_network=”facebook” url=”https:\/\/www.facebook.com\/shopmacher” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/company\/shopmacher-ecommerce-gmbh-&-co.-kg” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https:\/\/www.instagram.com\/shopmacher\/” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]instagram[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https:\/\/twitter.com\/shopmacher” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”youtube” url=”https:\/\/www.youtube.com\/channel\/UCLhDymlUEAWiSXjv9wUEpHA” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” follow_button=”off” url_new_window=”on”]youtube[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”https:\/\/www.shopmacher.de\/en\/the-guesswork-trap-why-digital-projects-fail-before-they-start\/” button_text=”TO THE GUESSWORK TRAP” button_alignment=”right” button_alignment_tablet=”center” button_alignment_phone=”center” button_alignment_last_edited=”on|phone” _builder_version=”4.27.5″ _module_preset=”75d18c0b-9232-4ed6-abf2-ecf1c0d20dca” button_font=”Roboto|700|||||||” custom_margin=”|0px|||false|false” custom_margin_last_edited=”off|phone” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”0px||0px||true|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”30px||30px||true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#858D93″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”bdbb3f40-2c94-4a5a-ad50-00c5a914af1c” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blog posts_number=”1″ meta_date=”j. M Y” offset_number=”8″ _builder_version=”4.27.5″ _module_preset=”74be4b22-f98e-4286-aaa8-8b34bf95a7f2″ global_colors_info=”{}”][\/et_pb_blog][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blog posts_number=”1″ include_categories=”44″ meta_date=”j. M Y” offset_number=”7″ _builder_version=”4.27.5″ _module_preset=”74be4b22-f98e-4286-aaa8-8b34bf95a7f2″ global_colors_info=”{}”][\/et_pb_blog][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blog posts_number=”1″ include_categories=”18″ meta_date=”j. M Y” offset_number=”2″ _builder_version=”4.27.5″ _module_preset=”74be4b22-f98e-4286-aaa8-8b34bf95a7f2″ global_colors_info=”{}”][\/et_pb_blog][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Anyone building a house first checks the building ground. Anyone starting a digital project often ignores this step and is later surprised to find cracks in the fa\u00e7ade. The problem: every unresolved assumption about the actual condition costs many times over in the later course of the project. If there is a lack of documentation and the knowledge only exists in the heads of individual employees, every innovation becomes a risky blind flight. <\/p>\n","protected":false},"author":1,"featured_media":251816,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[47,9,133,56],"tags":[],"class_list":["post-251861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalisierung","category-artikel","category-highlight","category-must-read"],"_links":{"self":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/251861","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/comments?post=251861"}],"version-history":[{"count":4,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/251861\/revisions"}],"predecessor-version":[{"id":251873,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/posts\/251861\/revisions\/251873"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/media\/251816"}],"wp:attachment":[{"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/media?parent=251861"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/categories?post=251861"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shopmacher.de\/en\/wp-json\/wp\/v2\/tags?post=251861"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Closing the “Gap to Good”
\n<\/b><\/h2>\nChecklist: The foundation test
\n<\/b><\/h2>\n\n
The other perspectives:<\/h2>\n
1st crew perspective: Who does what, how and when?
\n<\/b><\/h2>\n3. clear target image: Where do we want to be at the end?
<\/b><\/h2>\n4. solution: How do we build the bridge between ACTUAL and TARGET?
<\/b><\/h2>\nALSO INTERESTING<\/span><\/h2>\n