WE ARE THE
SHOPMACHER

We build online shops, product platforms, marketplaces and other transaction-oriented applications. But our real mission is the operation and expansion of e-commerce platforms.

We are proud of

Our mission:

The operation and expansion of e-commerce platforms.

The further development of e-commerce is not a linear process, but a continuous cycle. This is important to us. And it is the basis for our offer. We know how e-commerce must feel – and our customers experience it every day! Do you want that too?

How sport2000.de fills the MACH idea with life

How sport2000.de fills the MACH idea with life

There is a lot of talk in the tech world right now about MACH, i.e. a software architecture that is microservice-based, API-first, cloud-native and headless – but for historical reasons there are hardly any consistent implementations. The e-commerce agency Shopmacher is presenting one of the first major cases in this area with sport2000.de and has currently built one of the most modern tech stacks in Germany for the retail group.

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Level upgrade: gamescom now trusts SHOPMACHER again

Level upgrade: gamescom now trusts SHOPMACHER again

After two years in which gamescom was held exclusively online, the world’s largest games event will become a hybrid event this year. Shopmacher is responsible for the further development of the digital customer experience on the “gamescom now” content hub.

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IT skills shortage: ten tips for conflict-free offshoring

IT skills shortage: ten tips for conflict-free offshoring

Instead of desperately looking for specialists in Germany who, for example, can further develop their own web shop, more and more companies are employing freelancers from abroad. However, this certainly harbors the potential for conflicts. SHOPMACHER Managing Director André Roitzsch knows which factors are important for successful cooperation.

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