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Level upgrade: gamescom now trusts SHOPMACHER again
After two years in which gamescom was held exclusively online, the world’s largest games event will become a hybrid event this year. Shopmacher is responsible for the further development of the digital customer experience on the “gamescom now” content hub.
10 typical digitization mistakes in B2B
Digitization in B2B is complex, but if you take a structured approach, you’ll get there. The experience of the e-commerce agency SHOPMACHER from numerous large and small B2B digitization projects shows: Many companies have similar problem areas – and the problem with digital transformation is not the digital.
SHOPMACHER internationalize BVB online merchandising
Borussia Dortmund has a new international BVB online fan shop for its large and constantly growing number of fans all over the world. At bvbonlineshop.com, the eight-time German champion and UEFA Champions League winner from 1997 from the Ruhr area sells black and...