Data at the POS: Great insights for little money
Digitization in retail – how to achieve big insights with small effort.
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The countdown is on: On June 28, 2025, the Accessibility Reinforcement Act (BFSG) will come into force. But reality shows that many online stores are not yet ready. The new Accessibility Study 2025 reveals: The digital shopping world is still full of avoidable hurdles.
Shopmacher take stock: these are the ten biggest weaknesses of online stores
The platform specialists at Shopmacher know the code behind commerce: in their audit report, they name ten typical weaknesses that prevent growth – and show how retailers can fix them.
The Slow Death of Dinosaurs “e-commerce Projects”
E-commerce projects are dying. Why? Because the requirements in digital trade can be met less and less in the form of "projects". We remember: Projects are characterized by a beginning and an end, there is a “project plan” in the form of a Gantt chart, and this plan...