Amazon’s market dominance: Don’t complain, act! A guest article by Colin Czeloth, marketplace expert at ecom consulting GmbH The German marketplace landscape is now very professional. For every dealer and manufacturer can find a wide range of alternatives...
Data love – A guest article by Oliver Lucas Germany is famous for its engineering. Products “made in Germany” are in demand all over the world. In the age of digitization, however, reliable and attractive products are no longer a unique selling point...
“Direct to customer” – breweries on the web: small brewery – big, digital world For the first time, the Internet is giving small breweries the opportunity to supply their customers directly, bypassing the retail and food service sectors. But...
How 1A Medizintechnik and SHOPMACHER digitize the procurement of emergency equipment for emergency services Competitive advantage through digitization: The e-commerce agency Shopmacher has developed a mobile process for the wholesaler 1A Medizintechnik that rescue...
IT skills shortage: ten tips for conflict-free offshoring Instead of desperately looking for specialists in Germany who, for example, can further develop their own web shop, more and more companies are employing freelancers from abroad. However, this certainly harbors...
5 ways that online retailers are guaranteed to drive their web shop to the wall Frontend hui, backend ugh: Most online retailers polish the frontends of their online shops to a high gloss, while the backend is neglected. Sooner or later you will inevitably encounter...
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