Shopmacher take stock: these are the ten biggest weaknesses of online stores The platform specialists at Shopmacher know the code behind commerce: in their audit report, they name ten typical weaknesses that prevent growth – and show how retailers can fix them....
Seven tips for a more sustainable e-commerce tech stack More and more consumers expect their preferred online retailers to fulfill their social and environmental responsibilities. A key factor in achieving this is adopting a sustainable e-commerce tech stack that...
11 Tips on How to Crash an E-Commerce Project at Full Speed Or: How a change of perspective helps to discover the better solution. In creativity techniques, there’s a method called the “flip-flop technique.” This has nothing to do with sandals but rather acknowledges...
Discussion beats Study – Campus Day 2023 Campus Day with the WHS Bocholt They came, they saw, and they asked plenty of questions: On October 26, students from the Westfälische Hochschule Bocholt visited the Shopmacher offices to take a behind-the-scenes look at the...
Amazon’s market dominance: Don’t complain, act! A guest article by Colin Czeloth, marketplace expert at ecom consulting GmbH The German marketplace landscape is now very professional. For every dealer and manufacturer can find a wide range of alternatives...
Data love – A guest article by Oliver Lucas Germany is famous for its engineering. Products “made in Germany” are in demand all over the world. In the age of digitization, however, reliable and attractive products are no longer a unique selling point...
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