Digitally accessible – or soon to be left out? The countdown is on: On June 28, 2025, the Accessibility Reinforcement Act (BFSG) will come into force. But reality shows that many online stores are not yet ready. The new Accessibility Study 2025 reveals: The...
Shopmacher take stock: these are the ten biggest weaknesses of online stores The platform specialists at Shopmacher know the code behind commerce: in their audit report, they name ten typical weaknesses that prevent growth – and show how retailers can fix them....
5 years of partnership with BVB Our success story with BVB Phil and Manuel present the SHOPMACHER trophy for 5 years of successful cooperation. Tell us Phil, how did the collaboration with BVB start? Our collaboration with BVB kicked off in June 2019, when we were...
SHOPMACHER receives TÜV certification Awarded: SHOPMACHER receives TÜV certification for Trusted Development Around 2,000 service providers in Germany position themselves as commerce experts. However, there are no reliable benchmarks for their expertise. Retailers are...
gamescom 2024: Shopmacher revolutionizes event experience with new digital features More event, less waiting: With a digital queue management system, the e-commerce agency Shopmacher has shortened the traditional waiting lines in front of several gamescom booths. The...
10 Pitfalls when transitioning to composable commerce As self-proclaimed fans of the composable commerce framework, we are very aware of the many strengths of this technology. But we also know the obstacles that can cause your e-commerce platform transformation to...
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