FRONTEND HUI!, BACKEND PHOO! The e-commerce test procedure of the SHOPMACHER from Gescher delivers remarkable results: under the hood, tested shops were not ideally positioned in 2019. At the end of 2018, the SHOPMACHER developed the standardized health check...
Shopmacher launchs B2B portal for ter Hürne For more than 60 years, the name ter Hürne in Südlohn in the idyllic Münsterland near the Dutch border has stood for a family business with a long tradition in wood. Today, the name ter Hürne is synonymous with fascinating,...
BVB’s online fan shop is being further developed by SHOPMACHER For Borussia Dortmund’s online fan shop, BVB Merchandising GmbH relies on the enterprise e-commerce provider SHOPMACHER from Gescher in Westphalia. The Shopmacher are now taking care of the...
SHOPMACHER and Nekom bring Osram to China In China, e-commerce sales channels work completely differently than here in Europe: the all-encompassing and dominant online medium there is WeChat. The service, originally developed as a messenger for smartphones, now...
10 tips for digital pioneers André Roitzsch, CEO of the SHOPMACHER agency, sees a new era of seduction approaching. Like in the 1920s. What does this mean for digital pioneers? André Roitzsch doesn’t mince his words. Only those who remain agile survive. The...
Digitization strategies for B2B SMEs The digitization of sales, especially in the B2B sector of medium-sized companies, is inevitable for companies that want to remain competitive. But how to start? And with what? What are the first steps? Stefan Kahr, CTO of Nekom,...
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