The Slow Death of Dinosaurs “e-commerce Projects” E-commerce projects are dying. Why? Because the requirements in digital trade can be met less and less in the form of “projects”. We remember: Projects are characterized by a beginning and an end, there is...
1a Medizintechnik digitizes sales with Shopmacher 1A Medizintechnik GmbH from Bocholt has been offering system solutions and services for emergency medicine, rescue services and occupational safety for twenty years. In order to be able to be at the forefront of the...
Data at the POS: Great insights for little money Digitization in retail – how to achieve big insights with small effort. Follow Follow Follow Follow Follow VIEW THE PUBLICATION ALSO INTERESTING Why revenue are a deceptive indicator of the success of an online...
“Please no technology adventures!” SHOPMACHER CEO André Roitzsch In ONE to ONE 6/2020, SHOPMACHER CEO André Roitzsch has his say as an expert in the digitization of sales routes in B2B. His recommendation, also in Corona times: Without the right...
Bye Bye Bullshit Bingo – digitization in B2B sales Why are B2B sales still using instruments that seem almost Stone Age, while B2C sales are largely digitized? Is it the fear of the ubiquitous “digitization bullshit bingo”? Isn’t there also a...
GO-DIGITAL: Up to 50% government funding You want to digitize your company – but you don’t know how and where to start? Contact us! We’re here to help. Because SHOPMACHER is a consulting company for “digital market development” authorized...
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